BBA in International Marketing Manangement (SSM)

Swiss School of Management

The BBA in International Marketing Management is an undergraduate program that teaches students about the fundamentals of global and international business management. During this course, a student develops the theoretical and practical abilities needed to succeed in a global corporate setting.

BBA-In-International-Marketing-Management
Credit Value

180 ECT

Duration

15 – 18 Months

Structure

11 Modules+Business Plan

Assessment

Assignment Based

Quick Contact

Quick Contact

  • Students seeking admission to the BBA program must have completed their higher secondary education and possess at least three years of work Experience

Course Overview

The BBA in International Marketing Management teaches students about the fundamentals of global and international business management. During this course, a student develops the theoretical and practical abilities needed to succeed in a global corporate setting. The course is extremely relevant in today’s world, as global trade is growing and a growing number of organizations are finding it beneficial to seek out new markets and collaborate across borders. The International Marketing Management course is designed to be fruitful for a candidate who wants to develop a deep understanding of how the market operates on an international scale.

Key topics such as management principles, working in a multicultural setting, and cross-border movement of goods, among others, are introduced to students. Candidates with excellent communication skills and a pleasant disposition are ideal candidates for this course. A student who completes the course will have access to a variety of professional prospects. A graduate in this discipline is likely to work and communicate professionally with people from other cultural backgrounds. The BBA in International Marketing Management is a professional management education with many job options. This specialized education is being offered by the Learners University College in Dubai, UAE, which offers SSM University’s degree to students interested in pursuing a successful career in this industry.

The fresher positions of organizations require  graduates to start from the beginning because this is a profile that demands dealing with people and having an experience-based grasp of the international market. A student will have a wide range of professional options to choose from, many of which offer decent pay and work possibilities. Furthermore, as globalization progress and businesses enter new markets with new hurdles, the demand for people who can assist businesses in overcoming these obstacles will only increase. Additionally, working individuals with some experience in the industry can also enrol in a postgraduate degree program in International Marketing Management to expand their knowledge and advance their careers. Following completion of this degree, MNCs provide the best job chances to graduates.

Who should Join?

The development of marketing knowledge, abilities, and comprehension in a global context is the main objective of the graduate business degree programme known as a BBA in International Marketing Management.  

  1. It is appropriate for those who desire to work in multinational organisations or on international markets or pursue professions in marketing, sales, or business development.
  2. Students who have certain soft skills, such as effective communication, analytical, and critical thinking abilities, as well as the capacity to collaborate across cultural boundaries, can also benefit from the programme. 
  3. This programme can also be very helpful to people who want to learn more about various cultural variations and global business practices.

Overall, BBA in International Marketing Management is suitable for mostly individuals who have a passion for marketing and a desire to work in a dynamic and ever changing global business environment.

Job Opportunities

After completing a Bachelor of Business Administration (BBA) in International Marketing Management, there are a variety of job opportunities available in different sectors. Some potential career paths include:

Swiss School of Management

The Swiss School of Management (SSM) is an accredited private institution of higher education based in Bellinzona, Switzerland. You can find the Swiss School of Management, in Dubai – UAE, Manama – Bahrain, Yangon – Myanmar, Ho Chi Minh – Vietnam, Cairo – Egypt, Penang – Malaysia and Rome & Brescia – Italy.

The Swiss School of Management offers innovative, quality certified programs that provide not only a truly practical management education but also combine the latest in technology with the most forward-thinking business, educational and leadership ideas. They prepare  students to become highly skilled and competent leaders in the global economy.The Swiss School of Management is a place for those that seek knowledge, strive towards excellence, and want a better life for themselves and their fellow citizens.

Frequently Asked Questions

What is International Marketing Management?

The practise of organising, directing, and managing a company’s marketing efforts in foreign markets is known as international marketing management. It entails exploring and evaluating potential new markets, creating market-specific marketing strategies, and putting those plans into practise to realise business goals.

What are the eligibility criteria for a BBA in International Marketing management?

Students seeking admission to the BBA program must have completed their secondary education equivalent to:

  • Swiss Matura, German Abitur, French Baccalaureate, English ‘A’ levels or Italian Diploma di Scuola Secondaria Superiore.
  • International Baccalaureate, a US High School Diploma, International general certificate of secondary education (IGCSE) at ordinary level (O Level) and general certificate of education at advanced level (GCE A level) with 7 different subjects (5 at ordinary level and 3 at advanced level)
  • All Arab official secondary certificates (As certified by local governments)
  • All other applicants with 12 years of schooling up to high school who do not satisfy any of the above conditions stated in items 1, 2 and 3 (such as the US) should enroll via study.com in our collaborated freshmen program to accomplish 30 credits of general education courses before joining the sophomore year
Why is International Marketing Management important?

For firms looking to develop internationally, international marketing management is crucial because it enables them to comprehend the cultural, social, economic, and political elements that may have an impact on their marketing strategies. Additionally, it aids businesses in customising their marketing plans and techniques to suit the requirements and tastes of customers in other nations

What are some challenges of International Marketing Management?

Some of the challenges of International Marketing Management include cultural differences, language barriers, legal and regulatory requirements, and varying economic conditions. Other challenges include differences in consumer behavior, distribution channels, and competition.

FREQUENTLY ASKED QUESTIONS

What is International Marketing Management?

The practise of organising, directing, and managing a company’s marketing efforts in foreign markets is known as international marketing management. It entails exploring and evaluating potential new markets, creating market-specific marketing strategies, and putting those plans into practise to realise business goals.

What are the eligibility criteria for a BBA in International Marketing management?

Students seeking admission to the BBA program must have completed their secondary education equivalent to:

  • Swiss Matura, German Abitur, French Baccalaureate, English ‘A’ levels or Italian Diploma di Scuola Secondaria Superiore.
  • International Baccalaureate, a US High School Diploma, International general certificate of secondary education (IGCSE) at ordinary level (O Level) and general certificate of education at advanced level (GCE A level) with 7 different subjects (5 at ordinary level and 3 at advanced level)
  • All Arab official secondary certificates (As certified by local governments)
  • All other applicants with 12 years of schooling up to high school who do not satisfy any of the above conditions stated in items 1, 2 and 3 (such as the US) should enroll via study.com in our collaborated freshmen program to accomplish 30 credits of general education courses before joining the sophomore year
Why is International Marketing Management important?

For firms looking to develop internationally, international marketing management is crucial because it enables them to comprehend the cultural, social, economic, and political elements that may have an impact on their marketing strategies. Additionally, it aids businesses in customising their marketing plans and techniques to suit the requirements and tastes of customers in other nations

What are some challenges of International Marketing Management?

Some of the challenges of International Marketing Management include cultural differences, language barriers, legal and regulatory requirements, and varying economic conditions. Other challenges include differences in consumer behavior, distribution channels, and competition.

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Application Procedure

Candidates may apply for admission online, gain information regarding admission procedures of different universities, call our counselors or can chat with us. The respective students are required to submit the admission form duly filled up and self-attested along with all the mandatory documents and the applicable fees required for processing the admission process. The mandatory documents and online fees receipt can be submitted online by email to the university or can be couriered.

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Eligibility

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Application Submission

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Screening & Shortlisting

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Admission & Fee Payment